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13
May-2014

TTG Mena, Interview with Ms. Naomi Leach, November 2013

Press Releases   /  

…I am pleased to inform you that TTG Middle East & North Africa newspaper, is producing a report on Weddings and Honeymoons for the November 1 issue of the newspaper due to be distributed at the World Travel Market in London….

  1. Have you witnessed a change in demands/trends from the MENA couple on the occasion of their wedding? Civil wedding in Lebanon in particular is increasing exponentially
  2. In terms of honeymoons, which international destinations are proving popular for MENA couples and why? We have several Honeymoon segments: The upper Segment / Class are venturing to Bali, Seychelles, Maldives, Rome, Paris (The European cities of Love & Romance).

The medium segment/class is requesting the golden coasts of Thailand / Kuala, and some are hopeful to have a wedding dream at the Greek Islands, a “Hollywood-Hip” style like in the Mama Mia movie.

  1. Are there any emerging regional destinations capturing the MENA honeymoon market? There is a surge mainly for adventure amongst non-honeymoon customers; remote destinations and the South American countries as in Columbia, Argentina, Brazil.
  2. How important is personalisation and experiential travel to the honeymooning couple / Personalized services are extremely important to guests in general, to build & maintain a long term partnership. Apart from the fact that some Honeymooners / Travelers in general would like to have a brief explanation on Where to Stay, What to See, Where to Go, Where to Eat, etc in a brief but reliable manner. Others who are organizing a “full-fledged” wedding would for sure require a local presence of the agent, hands-on on each & every detail (from ground handling, air tickets, contingency plans, etc).  “Conciergerie” services is new trend in this new economy.

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